When sending campaigns, it's important to configure bounce management so you can track who is not getting your mailings and for what reason. You can create as many bounce settings as you'd like. Each list can then point to a different bounce setting if need be.


bounces

There are three methods of dealing with bounced emails as the result of sending a campaign:

Extract from a POP3 email account

This approach periodically scans an email account for new messages, reads the messages, then deletes them from the account. Once the messages are read by the system, they are recorded as bounced, so they begin showing up under Campaign Reports for the specific campaign.

Pipe email to a script

Rather than periodically checking for bounced emails, you can have your mail server immediately forward email to the script that records it as bounced.

Return to sender

This is the default, no-configuration-required option. Bounced emails will simply be returned to the sender of the email (the From address).


1. Setting up bounce management

The application will default to the "Return to sender" method without having to set anything up. This means bounced emails will be sent to the From address for your campaigns. This is usually not the best approach, so using the POP3 or "pipe" approach might be better.

To add more bounce settings, or change the default settings, visit Lists > Bounce Settings. Here you can choose your method for obtaining bounced emails: